SPH SB 806
Communication Strategies for Public Health
In SB 806 student consulting teams work with public health organizations responsible for community-based interventions to develop and execute a planned communications strategy for the organization. Consulting teams prepare a needs assessment, an intervention plan, a communications plan to support the intervention, and media executions to implement the communications plan, including a pitch letter, press release, commentary/editorial, letter to the editor, press event outline, social media plan, an infographic, and other communication pieces as appropriate.
Course Timeline
Development of Statement of Work
June–September
Literature Review
October
Intervention Option Pitch Session to Client
October
Intervention Plan
November
Communication Plan
December
Final Presentation to Client
DecemberPast Course Projects
Marijuana Use in Adolescents
Overview The goal of this project was to increase education and awareness in the community, including in the schools, of…
Rodent Control in Residential Areas and Businesses
Overview This project aimed to decrease rodent activity in both public and private residences and local businesses through education, awareness,…
- Agency Partner
- Office of the Board of Health, Town in Massachusetts
- Course
- Communication Strategies for Public Health
Telehealth to Increase Health Care Access in Underserved Communities
Overview This project sought to increase physician awareness, interest, and willingness to participate in telehealth programs through quick yet informative…
- Agency Partner
- Northeast Telehealth Resource Center
- Course
- Communication Strategies for Public Health
Social, Emotional, and Behavioral Health in Children
Overview Reducing and preventing social, emotional, and behavioral health-related challenges in youth ages 5-8 by using sport and therapy to…
- Agency Partner
- Doc Wayne
- Course
- Communication Strategies for Public Health
Prescription Drug Misuse in Youth through Parent Intervention
Overview Educating parents about the dangers of prescription drug misuse to reduce overall rates among youth 12-17 years of age.…
Electronic Bullying in Boston Youth
Overview Engaging bystanders of cyberbullying in youth-developed messaging to empower them to stand up to bullying and changing social norms…
HPV Vaccination in Boston Youth
Overview Engaging youth from underserved populations as ambassadors to raise understanding and awareness of HPV vaccination among their peers. Included…
Electronic Vapor Delivery Devices and Tobacco Use Among Youth
Overview Recruiting peers in delivering formal education through both traditional school-based strategies and informal education through social diffusion to reduce…